V
One of the goals Voyageurs Conservancy wanted was to emphasize the V of their logo and make it synonymous with tying Voyageurs National Park to their organization. One area of focus for me was making the Park jump out of the V to the viewer. I put together a bevy of samples for them to choose from. This way they had options to buy the rights to the photos of the ones they preferred.
Below are a few that they settled on....
Getting the Word Out
I was the sole designer of many digital graphics for social media, and mail pieces that were sent to Voyageurs Conservancy Members and the public to announce their new look.
Stationary and Letterhead Designs
Another area that I assisted in was the complex folding designs of their new envelops as well as inter company stationary and letterheads.